


BRANDING
CREATIVE DIRECTION
CONTENT
stories by Beatriz
I've been navigating different realities in business for almost a decade. From traditional corporate companies to global startups I made a conscious effort to acquire the best of both worlds while working in different industries. I managed to keep the well-defined structure and ongoing processes of bigger companies and the creativity and dynamic flow of smaller teams and entrepreneurs.
Now, I'm a storyteller who makes these two realities co-exist with all the projects I work with. Whether through aesthetic logos and designs, through launches and campaigns or creative content, I help develop and implement a cohesive plan to bring my client's vision to life. I've built brands, redesigned logos, managed campaigns, supported brand & product launches and helped creators tell their own stories to the world.
This project has allowed me to do what I love for a living, working with unique brands that fill my soul. Stories by Beatriz has become a sacred place where I'm able to explore my personal interests like sports, wellness, music, photography and interior design while using my skills and knowledge of branding, creative guidance and content creation. Because of that, I'm very intentional with the projects I work with, making sure I only accept challenges that I believe I'm the most suitable option for.
If you ever enter this space, know it will be yours as much as it is mine. You're always the one in charge of your own story, but I'll make sure to support you along the way.
do you have a passion project to bring to life?
You don't have to know how. I'll be with you every step of the way to give you creative guidance and a clear implementation plan to turn it into a reality.
Discovery
Brainstorm, Reflect, Align Vision and Identity
Strategy
Define goals, Scope Timeline, Make a Plan
Special Request
Depends on the project. Can be a Website, Launch Strategy, Special Campagin or anything totally unique!
branding 101
Helping real people create authentic brands. From overwhelmed to laser-sharp focused in 2 months.
1-1 program where we bring unique brands to life, from concept to design & strategy. Whether you want to create a brand from scratch or take your current business to the next level, I'll help you reach your goals without compromising your identity.
(Limited to 1 opening per month)
Brand Identity
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Personal alignment
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Strengths assessment
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Goals scoping
- Differentiation points
- Brand statements
1
Design
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Brand guidelines
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Tone and message
- Colour palette
- Logo suite
- Design usability
2
Strategy
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Social media audit and plan
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Services and offer
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Goals and priorities
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Landing page
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Launch strategy
3








